Open to opportunities — Jakarta

Designer.
Systems thinker.
Community person.

I design, animate, and build systems for communities. Social campaigns, motion, and operational systems — currently helping Aspire Clubs run Indonesia's growing padel community.

Need my CV in Bahasa Indonesia? Download it here.

Portrait of Adifa Rimba
Adifa RimbaGrowth & Systems · Aspire Clubs

About

Creative instincts. A systems mindset.

I'm Adifa, a Jakarta-based growth and systems specialist with a background in Computer Engineering at Telkom University.

Three years at GAPASDAP, a national transport association, handling data management, reporting, event coordination and visual communication, then a move into sports tech. At Aspire Clubs I build live dashboards, automate workflows and run player outreach that turns first-timers into regular players. I turn data into tools and actions people actually use.

  • 4Partner venues served across Jakarta
  • 177Ferry vessels tracked in monthly fuel data
  • 12+Bulletin issues written, edited and designed
  • 15Projects across design, motion and systems

Selected work

Design, motion & systems.

Design, motion, and systems I've built for Aspire Clubs, a padel community across four venues in Jakarta, and for GAPASDAP, a national ferry transport association.

Tools for Event Day — Aspire Padel League
Aspire Padel LeagueSystems · 2026

Tools for Event Day

Small, focused tools that let a lean team run league events without spreadsheets breaking mid-session.

One Dashboard for Every Club — Aspire Clubs
Aspire ClubsSystems · 2026

One Dashboard for Every Club

A live web dashboard that replaced hand-refreshed POS exports and sales sheets across Aspire's partner clubs.

Padeloween — Halloween Americano — Aspire Padel League Video
Aspire Padel LeagueMotion · 2026

Padeloween — Halloween Americano

An animated teaser and a 39-second recap Reel for a Halloween Americano at Mangkuluhur Padel Club.

Opening Weekend Launch Kit — Elite Club Epicentrum × Aspire
Elite Club Epicentrum × AspireDesign · 2026

Opening Weekend Launch Kit

A full Instagram launch kit for padel's opening weekend at Elite Club Epicentrum.

Every Game Counts — Promo Reel — Aspire Padel League Video
Aspire Padel LeagueMotion · 2026

Every Game Counts — Promo Reel

A promo Reel for the league built around one idea: every match moves you up.

Court Glass X-Banners — Elite Club Epicentrum × Aspire
Elite Club Epicentrum × AspireDesign · 2026

Court Glass X-Banners

Two 60×160 cm co-branded banners for the glass walls of Elite's padel courts.

Private Coaching Packages — Aspire Padel Academy
Aspire Padel AcademyDesign · 2026

Private Coaching Packages

A vintage ticket-style campaign for a private coaching offer with a visiting UK coach.

First-Timer Free Trial — Aspire Padel League
Aspire Padel LeagueDesign · 2026

First-Timer Free Trial

A same-week campaign promoting a free league trial for first-timers at Elite.

Leaderboard Stories — Aspire Padel League Video
Aspire Padel LeagueDesign · 2026

Leaderboard Stories

Twice-weekly Instagram Story leaderboards for the Aspire Padel League.

Player Outreach Funnel — Aspire Clubs
Aspire ClubsSystems · 2026

Player Outreach Funnel

A WhatsApp-based system for turning interested players into first sessions.

Aspire Intelligence & League Admin — Aspire Padel League
Aspire Padel LeagueSystems · 2026

Aspire Intelligence & League Admin

Dashboards and admin workflows behind a multi-venue padel league.

APL Weekly Schedule Template — Aspire Padel League
Aspire Padel LeagueSystems · 2026

APL Weekly Schedule Template

A repeatable weekly template for creating league sessions and events.

Jala Wahana Monthly Bulletin — GAPASDAP
GAPASDAPDesign · 2024

Jala Wahana Monthly Bulletin

A monthly national bulletin for a ferry transport association, written, edited and designed issue after issue.

Social & Media Design — GAPASDAP
GAPASDAPDesign · 2025

Social & Media Design

Official greetings, forum and seminar banners, and a member-company prospectus with one association look.

RAKERNAS IV Event Identity — GAPASDAP
GAPASDAPDesign · 2025

RAKERNAS IV Event Identity

Theme, key visual and end-to-end coordination for the association's national working meeting in Jakarta.

Experience

Built through hands-on work.

  1. Aug 2026 — Present

    Aspire Clubs

    Growth & Systems Specialist · Aspire Padel League · Jakarta

    Drove player growth and activation across 4 partner venues (MPC, SVA Senayan, PADELBOX Kemang, Elite Club Epicentrum). Built a live multi-club web dashboard, the TURBO 10 Control Room for the Season 1 finale, a QR reward-voucher system and the WhatsApp player-outreach funnel, and support league operations end to end. Part-time freelance (systems & tech support) since Oct 2026.

  2. Nov 2022 — Feb 2026

    GAPASDAP

    Analyst & Designer Staff · Dewan Pengurus Pusat · Jakarta

    The national association of river, lake and ferry transport businesses. Managed monthly fuel-consumption data for 177 ferry vessels across 43 companies, prepared quarterly fuel reports for government stakeholders, wrote, edited and designed 12+ issues of the monthly bulletin Jala Wahana, created PR visuals, and coordinated RAKERNAS IV (2025) end to end.

  3. Jul 2023 — Nov 2023

    Harisenin.com

    Human Resources Bootcamp (GPA 3.75) · Remote

    Online education-to-employment programme with a Big Mission project for CV Moana Lestari, a cycling tour company in Yogyakarta. Developed job descriptions and recruitment guidelines, designed a KPI framework, and classified job data for compensation structure, job grading and salary scale.

  4. Mar 2019 — Mar 2021

    Student Organisations, Telkom University

    KBMS · Badan Eksekutif Mahasiswa · Himpunan Mahasiswa Teknik Komputer · Bandung

    Supported internal coordination for an arts and culture student community of ~1,000 members, coordinated all Student Activity Units and organised the UKM Fair, and set up a discussion forum for Computer Engineering students.

  5. Education

    Computer Engineering

    Telkom University, Bandung · Undergraduate, from Aug 2017

    Junior researcher on the OpenSID development team in Buton Tengah Regency.

Skills

Different disciplines. One connected approach.

Design & Motion

  • Social media design
  • Print design
  • Motion graphics
  • Video editing
  • Art direction
  • Editorial design
  • Presentation design

Systems & Data

  • Dashboards
  • Reporting
  • Data cleaning
  • Workflow design
  • Data validation
  • Product specs

Operations

  • Scheduling
  • SOPs
  • Event support
  • Community management
  • Player outreach
  • Segmentation

Tools

  • Claude
  • Claude Code
  • Framer
  • Google Workspace
  • Google Apps Script
  • WhatsApp Business
  • Canva
  • Figma
  • Microsoft Excel
  • GitHub Actions
  • Cloudflare Workers
  • Supabase

Soft skills

  • Communication
  • Customer relations
  • Problem solving
  • Attention to detail
  • Adaptability
  • Remote work

Languages

  • Indonesian — Native
  • English — Upper Intermediate (EF SET B2)

Contact

Let's work together.

Have a project, a team, or a community in mind? I'd love to hear about it.

rimba.adifa@gmail.com · Based in Jakarta, comfortable working remotely.

A little more about my background.

Available in English and Bahasa Indonesia. Opens as a PDF in Google Drive.

Messages go straight to my inbox. I usually reply within a few days.